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Alterna Caviar Moisture Shampoo Alterna Caviar Moisture Shampoo

A luxurious cleanser that works to restore moisture while protecting hair from color fade, daily stresses and future damage.

Alterna Caviar Volume Shampoo Alterna Caviar Volume Shampoo

A gentle, daily, volumizing cleanser that boosts hair's fullness and volume while retaining moisture.

Alterna Bamboo Cleanse Extend Alterna Bamboo Cleanse Extend

A translucent dry shampoo designed to absorb oil, product build-up and impurities without leaving any powdery residue.

Alterna Bamboo Smooth Shampoo Alterna Bamboo Smooth Shampoo

A cleanser that hydrates and fights frizz.

Alterna Bamboo Volume Shampoo Alterna Bamboo Volume Shampoo

A gentle cleanser that plumps hair to creates volume, whlle strengthening to protect structure integrity.

Alterna Caviar Daily Detox Shampoo - 8.5oz Alterna Caviar Daily Detox Shampoo - 8.5oz

A daily cleansing shampoo for fine, thinning, fragile hair.

Alterna Bamboo Shine Shampoo Alterna Bamboo Shine Shampoo

A gentle cleanser that hydrates hair as it creates dramatic shine.

Alterna Caviar Bond Repair Shampoo Alterna Caviar Bond Repair Shampoo

A repairative shampoo designed to help reconnect, rebuild and recreate bonds in damaged strands.

Alterna Color Hold Shampoo Alterna Color Hold Shampoo

A gentle cleanser that uses Dual Capture Complex to minimize color fade and replenish moisture.

Alterna TEN Shampoo Alterna TEN Shampoo

A shampoo that rebalances and nourishes all hair types.

Alterna Caviar Anti-Frizz Shampoo Alterna Caviar Anti-Frizz Shampoo

A nourishing cleanser that helps create youthful silkiness while smoothing hair.

Alterna Caviar Moisture Conditioner Alterna Caviar Moisture Conditioner

A luxurious conditioner that works to restore moisture while protecting hair from color fade, daily stresses and future damage.

Alterna Caviar Volume Conditioner Alterna Caviar Volume Conditioner

A gentle, daily, volumizing conditioner that boosts hair's fullness and volume while retaining moisture.

Alterna Bamboo Smooth Conditioner Alterna Bamboo Smooth Conditioner

A conditioner that hydrates and fights frizz.

Alterna Bamboo Smooth Kendi Masque - 4.7oz Alterna Bamboo Smooth Kendi Masque - 4.7oz

A deeply penetrating moisture treatment that nurtures hair visibly by transforming it into strong, sleek, frizz-free strands.

Alterna Bamboo Smooth Kendi Dry Oil Micromist - 5oz Alterna Bamboo Smooth Kendi Dry Oil Micromist - 5oz

A weightless micromist designed to add shine and smooth finished looks.

Alterna Bamboo Volume Conditioner Alterna Bamboo Volume Conditioner

A gentle conditioner that plumps hair to creates volume, whlle strengthening to protect structure integrity.

Alterna Caviar Clinical Leave-in Root Treatment - 4oz Alterna Caviar Clinical Leave-in Root Treatment - 4oz

A daily leave-in treatment that helps stimulate and encourage denser looking hair.

Alterna Bamboo Shine Conditioner Alterna Bamboo Shine Conditioner

A gentle conditioner that hydrates hair as it creates dramatic shine.

Alterna Caviar Bond Repair Conditioner Alterna Caviar Bond Repair Conditioner

A repairative conditioner designed to help reconnect, rebuild and recreate bonds in damaged strands.

Alterna Caviar Moisture Milk - 5.1oz Alterna Caviar Moisture Milk - 5.1oz

A hydrating and detangling leave-in conditioning spray.

Alterna Caviar CC Cream - 5.1oz Alterna Caviar CC Cream - 5.1oz

A 10-in-1 Complete Correction leave-in designed to address both treatment and styling concerns.

Alterna Color Hold Conditioner Alterna Color Hold Conditioner

A gentle conditioner that uses Dual Capture Complex to minimize color fade and replenish moisture.

Alterna Caviar Anti-Frizz Nourishing Oil - 1.7oz Alterna Caviar Anti-Frizz Nourishing Oil - 1.7oz

A lightweight, yet nourishing anti-aging treatment oil that controls frizz.

Alterna Caviar Anti-Frizz Dry Oil Mist - 5oz Alterna Caviar Anti-Frizz Dry Oil Mist - 5oz

An anti-aging, frizz-taming dry oil mist for all hair types.

Alterna Caviar Moisture Masque - 5.7oz Alterna Caviar Moisture Masque - 5.7oz

This once-a-week treatment provides a high dose of moisture to completely rejuvenate hair.

Alterna Color Hold Serum Alterna Color Hold Serum

A powerful dual-use serum that helps to rejuvenate color and intensify shine.

Alterna Caviar Bond Repair Masque 5.7oz Alterna Caviar Bond Repair Masque 5.7oz

A deep repair treatment designed to provide damaged hair with intense moisture and restorative benefits.

Alterna TEN Conditioner Alterna TEN Conditioner

An ultra-nourishing conditioner.

Alterna TEN Masque - 5.1oz Alterna TEN Masque - 5.1oz

Our ultimate luxury treatment masque that infuses rejuvenating moisture into each strand.

Alterna Caviar Anti-Frizz Conditioner Alterna Caviar Anti-Frizz Conditioner

A nourishing conditioner that helps create youthful silkiness while smoothing hair.

Alterna Caviar Working Hair Spray Alterna Caviar Working Hair Spray

A dry, brushable hair spray that provides progressive control and soft styling.

Alterna Bamboo Smooth Anti-Breakage Spray - 4.2oz Alterna Bamboo Smooth Anti-Breakage Spray - 4.2oz

A strengthening leave-in conditioner that instantly protects hair from heat.

Alterna Bamboo Volume Uplifting Hair Spray - 6oz Alterna Bamboo Volume Uplifting Hair Spray - 6oz

A hair spray that provides an instant pickme-up for dry hair that has fallen flat or lost its fullness.

Alterna Bamboo Volume 48-Hour Spray - 4oz Alterna Bamboo Volume 48-Hour Spray - 4oz

A lightweight volumizing spray that is clinically-proven to increase volume by 105% and hold it for 48 hours or more.

Alterna Bamboo Shine Mist - 4oz Alterna Bamboo Shine Mist - 4oz

A weightless finishing mist that veils all hair types in sheer, mirror-like luster while eliminating frizz and flyaways.

Alterna Caviar Clinical Densifying Mousse - 5.1oz Alterna Caviar Clinical Densifying Mousse - 5.1oz

A lightweight, densifying mousse that thickens and strengthens hair while helping to prevent breakage.

Alterna Caviar Invisible Roller Spray - 5oz Alterna Caviar Invisible Roller Spray - 5oz

A medium-hold setting spray that lifts from root to tip and molds hair into soft curls.

Alterna Caviar Luxe Shape Gel - 5oz Alterna Caviar Luxe Shape Gel - 5oz

A medium-hold creme gel that shapes and transforms the hair while providing natural shine.

Alterna Caviar Satin Blowout Balm - 5oz Alterna Caviar Satin Blowout Balm - 5oz

A blowout balm formulated to protect and cut down on blow-dry time.

Alterna Color Hold Shine Spray - 4.2oz Alterna Color Hold Shine Spray - 4.2oz

A lightweight finishing spray designed to lock in long-lasting color vibrancy and shine.

Alterna Caviar Sea Chic Spray - 5oz Alterna Caviar Sea Chic Spray - 5oz

A texturizing foam spray, infused with mineral-rich Dead Sea Salt.

Alterna Bamboo 2-in-1 Volumizer - 3.5oz Alterna Bamboo 2-in-1 Volumizer - 3.5oz

A versatile, 2-in-1 volumizing styler that can be used on both wet or dry hair, to achieve buildable volume.

Alterna Bamboo Smooth AM Blowout Balm - 5oz Alterna Bamboo Smooth AM Blowout Balm - 5oz

A smoothing blowout balm that dramatically reduces frizz.

Alterna Bamboo Smooth PM Overnight Treatment - 5oz Alterna Bamboo Smooth PM Overnight Treatment - 5oz

The first overnight treatment that smooths while you sleep.

Alterna Caviar Anti-Frizz Blowout Butter - 5oz Alterna Caviar Anti-Frizz Blowout Butter - 5oz

A lightweight, creme-to-oil formula that tames coarse, defiant, frizzy hair.

Alterna Caviar Bond Repair 3-in-1 Serum Alterna Caviar Bond Repair 3-in-1 Serum

A powerful, triple-action and triple-use concentrate.

Alterna Caviar Bond Repair Heat Protection Spray - 4.2oz Alterna Caviar Bond Repair Heat Protection Spray - 4.2oz

A vitamin-enriched leave-in protectant that strengthens hair strands while protecting them from heat styling.

Alterna Caviar Bond Repair Protein Cream - 5.1oz Alterna Caviar Bond Repair Protein Cream - 5.1oz

A rich, restorative, protein-packed leave-in treatment for coarse, porous, damaged hair.

Alterna Caviar Bond Repair Overnight Rescue - 3.4oz Alterna Caviar Bond Repair Overnight Rescue - 3.4oz

A reparative overnight treatment that fights signs of aging hair while you sleep.

Alterna Bamboo Smooth Kendi Treatment Oil - 1.7oz Alterna Bamboo Smooth Kendi Treatment Oil - 1.7oz

A pure treatment oil designed to deliver concentrated moisture and omegas to dry, frizz-prone hair.

Alterna Caviar Bond Repair Trial Kit Alterna Caviar Bond Repair Trial Kit

Restore your clients' hair beauty and strength with our 1st at-home Bond Enforcing System.

Alterna Caviar CC Cream - 3.4oz Alterna Caviar CC Cream - 3.4oz

A 10-in-1 Complete Correction leave-in designed to address both treatment and styling concerns.

Alterna Caviar High Hold Hairspray - 7.4oz Alterna Caviar High Hold Hairspray - 7.4oz

A quick drying hold spray that seals styles with matte shine and long-lasting humidity resistance without stickiness or flaking.

Alterna Caviar Perfect Texture Spray - 6.5oz Alterna Caviar Perfect Texture Spray - 6.5oz

A dry multitasking working and finishing spray for hair.

Alterna Caviar Priming Leave-in Conditioner - 5oz Alterna Caviar Priming Leave-in Conditioner - 5oz

A dry multitasking working and finishing spray for hair.

Alterna Caviar Styling Sheer Dry Shampoo - 1.2oz Alterna Caviar Styling Sheer Dry Shampoo - 1.2oz

Leaves hair looking and feeling freshly cleansed.

Alterna Caviar Styling Luxe Creme Gel - 5.1oz Alterna Caviar Styling Luxe Creme Gel - 5.1oz

A high-hold creme gel that shapes and transforms the hair while providing natural shine.

Alterna Caviar Styling Perfect Iron Spray - 4.2oz Alterna Caviar Styling Perfect Iron Spray - 4.2oz

A heat-activated styling spray that protects hair from hot tools.

Alterna Caviar Styling Invisible Roller - 5.0oz Alterna Caviar Styling Invisible Roller - 5.0oz

A medium hold setting spray that lifts from root to tip and molds hair into soft curls.

Alterna Caviar Styling Rapid Blowout Balm - 5oz Alterna Caviar Styling Rapid Blowout Balm - 5oz

An ultimate blowout balm with heat protection that smoothes seamlessly through hair.

Alterna Caviar Styling Sea Salt Spray - 5oz Alterna Caviar Styling Sea Salt Spray - 5oz

A lightweight hair mist infused with mineral-rich Dead Sea salt for tousled beachy waves all-year round.

Alterna Caviar Styling Grit Paste - 1.85oz Alterna Caviar Styling Grit Paste - 1.85oz

A medium hold styling paste that creates  high definition silhouettes, separating layers while providing soft shine.

Alterna Caviar Styling Concrete Clay - 1.85oz Alterna Caviar Styling Concrete Clay - 1.85oz

An ultra-hold styling clay that provides long-lasting texture and separation with a matte finish.

Alterna Caviar Styling Sea Chic Foam - 5.5oz Alterna Caviar Styling Sea Chic Foam - 5.5oz

A texturizing forma spray, infused with mineral-rich Dead Sea Salt.

Alterna Caviar Style Waves - 5oz Alterna Caviar Style Waves - 5oz

A lightweight hair mist made with dead sea salt that helps you create beachy waves.

   
 
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