This super-absorbent, extra-soft hair towel helps create the sense of an in-salon ritual and leverages the feeling of the Natural Tech treatment being high-value professional service. - Dries hair quickly and gently, reducing the heat needed - Reduces risk of breakage and damage - Anti-frizz - Made of Aquitex microfiber, composed of special microfibers with a channel-structure able to provide exceptional absorption. - Dries hair up to 8 times faster than traditional cotton