TOTAL BLONDE ACTIVATOR is ideal for full head lightening. Special cream formula, boosted with cosmetic active ingredients, for full-head lightening to guarantee maximum scalp comfort and full respect of the hair structure. With a soft rich texture easy to mix with Pure Light Cream. Formulated with paraben-free Hyaluronic Acid for its filling action, eco-certified Inca oil and Active Shine Complex for their excellent protecting and illuminating properties.